Preserving the purity of the Azerbaijani language is not just a linguistic or cultural issue. It is directly a matter of national identity, statehood and historical memory. The ideas expressed by President Ilham Aliyev, both in his programmatic speech on the 80^th anniversary of ANAS and in his interview with local television channels on January 5, 2026, are in fact a strategic roadmap for modern Azerbaijani humanities. President mentioned very clearly that language was the main factor that made a nation that protecting the Azerbaijani language was the duty of every citizen. This position was a fundamental point of reference for us, both scientifically and morally.

From the perspective of folklore studies, the Azerbaijani language was not just a means of communication, but also a carrier of the people’s collective memory, worldview and cultural codes of behavior. Folklore texts - fairy tales, epics, quatrains, proverbs and ceremonial texts are the purest and most natural examples of the Azerbaijani language.

As a result, it can be said that folklore thinking, based on the natural forms of the Azerbaijani language that have stood the test of time in historical memory, serves as a natural-cultural filter that serves to preserve the national identity of the language in the context of globalization. This is not about administrative control or regulatory restrictions, but about an internal selection mechanism based on the people’s habits of thought and expression formed over centuries.

Undoubtedly, preserving the purity of the language is possible not only through prohibitions or administrative mechanisms, but also through the formation of national language awareness and in this direction, using the potential of folklore is relevant. Especially for the younger generation, presenting folklore examples in modern formats - on digital platforms, through visual and interactive means - can not only increase interest in the Azerbaijani language, but also make it a factor that keeps it alive in daily communication.

In general, I would like to say that preserving the purity of the Azerbaijani language is not only the work of linguists. This is the shared responsibility of writers, journalists, folklorists, intellectuals in general, and all segments of society. As the President said, if we were able to preserve our language under colonial conditions for centuries, it is our duty to preserve it today as an independent state. Folklore is both the historical support of this sacred mission and the most reliable cultural memory mechanism aimed at the future.